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Archive for September, 2016

Wild Turkey introduces Matthew McConaughey in global marketing campaign

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This month, Academy-award-winning-actor Matthew McConaughey began starring in Wild Turkey’s new global campaign, which reintroduces the world to the bourbon brand through a series of TV, print and digital ads. Read more

Sailor Jerry Spiced Rum releases limited-edition bottle

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In celebration of National Rum Day, Aug. 16, Sailor Jerry Spiced Rum released a limited-edition summer bottle that featured iconic artwork from the father of old-school tattooing, Norman “Sailor Jerry” Collins, for whom the rum i... Read more

Blue Ice Vodka partners with Sony TV

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Inspired by the cult TV series “Breaking Bad,” and in partnership with Sony Pictures Television, Blue Ice Vodka debuted a limited-edition line of Heisenberg vodkas that pay homage to some of the show’s most popular characters, including Jesse Pinkman and The Heisenberg, it says. Read more

Dogfish Head partners with Saxco on glass bottles for spirits line

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Relaunching with a focus on made-from-scratch spirits, Milton, Del.-based Dogfish Head Distilling Co. aimed to provide a premium experience that also disrupts the craft spirits space when it introduced the first selections in its new spirits l... Read more

E&J Gallo’s Apothic Inferno – Product Launch

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E&J Gallo has released a limited edition extension of its Apothic wine brand in the US. Read more

Apothic Wines introduces small-batch red blend

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By combining years of wine-making knowledge and expertise with innovative techniques inspired by whiskey-making, Modesto, Calif.-based Apothic Wines is appealing to wine and whiskey fans alike with its new, small-batch, limited-release red b... Read more

The Case For and Against Stricter AVA Labeling Laws

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You may recall, the Alcohol Tobacco Tax and Trade Bureau (TTB) has proposed new rules on wine labeling that could fundamentally change the laws regarding AVAs [see WSD 06-28-2016]. Following its proposed rulemaking to prevent out-of-state wine companie... Read more

Berry Bros’ Jago replaces Pernod Ricard’s O’Flynn at Wine & Spirit Trade Association

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The outgoing head of Pernod Ricard's UK division has handed over the chairmanship of the Wine & Spirit Trade Association to Berry Brothers & Rudd chief Dan Jago. Read more

Pernod Ricard gives Brancott Estate global revamp

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Pernod Ricard has unveiled a global packaging update for its New Zealand wine brand, Brancott Estate. Read more

Brexit – What is certain is that nothing is certain – Editor’s Viewpoint

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Attending the UK Wine & Spirits Trade Association's annual conference in London yesterday, I was particularly struck by one thought: Stripping out every use of the words "if", "could", "might", probably" and "likely" would have made the whole event a darn sight shorter. The main topic of the day? Of course: Brexit. Read more