In recent days, Diageo has begun a global relaunch of Johnnie Walker Scotch whisky, the world’s most valuable spirits brand with annual retail sales above $5.3 billion, according to Impact Databank. While Johnnie Walker outpaced the overall blended Scotch market in the … Continue reading →
The post Interview, Part 1: Brian Cox, Director, Scotch Whisky, Diageo North America appeared first on Shanken News Daily. Read more
•Pernod Ricard is officially launching a new core expression, The Glenlivet Founder’s Reserve, in the U.S. Paying homage to brand founder George Smith, Founder’s Reserve was created by current master distiller Alan Winchester using both aged oak and American first-fill … Continue reading →
The post News Briefs for September 25, 2015 appeared first on Shanken News Daily. Read more
•Colorado-based Oskar Blues Brewery is expanding operations with a third location in Austin, Texas. The 50,000-square-foot brewery, expected to be operational by April 2016, will feature a 5,000-square-foot taproom and music venue and have an initial 30,000-barrel annual capacity, with potential to … Continue reading →
The post Craft Brewing and Distilling News for September 25, 2015 appeared first on Shanken News Daily. Read more